We are an award winning branding agency, with a proven record for delivering brand legacy for our clients seeking to launch a new idea, service or product.
We work with established brands in Dubai and MENA region who seek to enhance their brand image and messaging through our rebranding services.
International brands entering the MENA region often require an adaptation of their current brand. Gold Winner at Transform Awards MENA, we ensure best results to optimise strongest brand position for cultural and language considerations.
Learn how our JPd PR team can build cost effective brand awareness through Public Relations, Influencer Marketing, Social Media and Digital Marketing services.
As some of you might of heard, Pantone, global authority for standardised colour system, recently announced Colour of the year, 2019, Living Coral. According to the company’s statement, the optimistic orange shade with a golden undertone was largely influenced by the "the importance of preserving the environment". Living Coral is cheerful and vibrant and reflects “reaction to the onslaught of digital technology and social media increasingly embedding into daily life”.
Dec 01, 2018
Generation Z accounts for 27% of the global population and are the world’s first truly global generation. Gen Zers are a diverse lot with countless interests and a dynamic personality. With the power of worldwide connections, this generation is brand savvy and are socially conscious consumers.
Nov 20, 2018
Everything begins with embracing a culture of innovation and a culture that recognises the impact of technology and customer preference. Digital transformation continues to be the buzzword! As technology keeps enhancing often, it seems to be threatening most organizations in almost every industry.
The Digital Marketing arena in the UAE has noticed many variations and additions, with innumerable key elements, being added. The industry is complex and is currently changing at the speed of light. Considering the size of the industry , marketers have to keep a close track on identifying a brand’s focus, to avoid getting lost in the digital space, trying to test and try every bit.
Sep 01, 2018
When it comes to creating an impact amongst the media fraternity, it is not just about flowery language, it is also about moulding the news in a manner that is newsworthy. We are aware that journalists are story tellers, and hence it is important for a PR person to effectively pitch a story.
The recent overview of UAE laws mandates brand influencers to register themselves and obtain an annual license in order to continue as brand influencers., Introduction of these laws was in response to influencers using questionable and unlawful means to boost their followership and promoting brands on their platform without clarifying as a personal endorsement or an ad.
Amjad Al- Hajj making big announcements @thehotelshow #thehotelshow #clientnews https://t.co/TGyyLOPiPB
Sep 17, 2018