What are the key elements to define a wellness brand?

Client

Wellness Masters

What we did

Brand Strategy • Visual Identity • Digital Experience

Industry

Healthcare & Wellness

Overview

Wellness Masters is developing an innovative wellness brand, UCRYO, to revolutionize the industry in the United Arab Emirates and Saudi Arabia. UCRYO aspires to foster a strong and vibrant wellness community by offering cutting-edge services such as cryotherapy and expert lifestyle advice. To ensure a successful brand launch and effective digital campaigns, UCRYO has partnered with Jpd. This highly acclaimed branding agency brings market analysis and strategic brand development expertise. With Jpd's invaluable support, UCRYO has swiftly established itself as a prominent player in the market. Together, they remain steadfastly committed to excellence and innovation, shaping the future of the wellness industry.

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The Challenge

UCRYO wanted to create a strong, recognizable brand within the UAE and KSA markets while keeping its core values in mind: health, wellness, innovation and community. They needed an experienced branding agency that could bring their vision of wellness into reality through high-end design.

Our Solution

After conducting a comprehensive market analysis and studying consumer insights, the Jpd team established the brand platform "Wellness Community of Tomorrow," which captures the tribal well-being lifestyle and the latest technology and solutions offered to modern consumers. A full brand identity universe, reflective of the brand story, was created, and a consolidated brand guideline document was developed to ensure consistent communication across all channels. The Jpd team supported the brand launch and roll-out and consulted on brand experiences and communication, with digital and PR campaign support.

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The Results

UCRYO is now a well-known and respected wellness brand in the Middle East. Customers from Dubai to Riyadh know what UCRYO stands for quality services, innovative technology and modern solutions that come with a healthy lifestyle. The brand's reach continues to expand as more people join the well-being community of tomorrow. Thanks to Jpd’s strategic branding and digital marketing efforts, UCRYO has become an integral part of the wellness industry across both markets.

We're one of the best branding agencies based in London, United Kingdom and Dubai, United Arab Emirates, called Jpd. As experienced creative brand consultants, we're a full-service branding agency that develops effective brand strategies, creative ideas, packaging design, and user-friendly web design for businesses across various industries. Our unique approach, research and branding services involve fostering a mindful and collaborative environment to create powerful and distinctive brand strategies and brand communications to help companies thrive and stay ahead.
Under the leadership of our Managing Director and Founder, James Pass, we're the best branding design agency in Dubai, UAE and London, UK; we have proudly received numerous accolades, including the TransformAwards MEA and Business Vision Awards, for our track record in brand positioning, visual identity, rebranding and brand communication.
Before establishing the Jpd agency in London, James Pass was the Creative Director at Landor & Fitch, the world’s leading brand consultancy. With notify project work for Jumeirah Group, Masdar, EMAAR, HiltonHotels, Rotana Hotels and Nadi Pharmacy. His country experience ranges from Dubai, UAE, Riyadh, Saudi Arabia, and London, UK.
Working with global businesses and regional start-ups within the MENA Region (Saudi Arabia)and around the World, our creative team of strategists and designers at the agency bring experience to the table in crafting the perfect outcome to build brand recognition. We provide insights, guidance, and resources that enable you to succeed using a comprehensive approach from start to finish.
Our mission as the best branding agency in Dubai and London is to empower organisations in the Middle East region, Saudi Arabia, the USA and Europe through the power of the brand by delivering high-quality services. Our team of experienced and passionate branding professionals from London, Dubai, New York, and San Francisco provide clients with creative solutions, strategies, digital design and packages tailored to meet their needs, goals, and budget. Whether you’re looking for a full-service brand experience or need help with one aspect of your marketing strategy, our skilled agency will deliver exceptional results.
As a full-service creative agency in London and one of the best branding agencies, our team believes that a brand is not just a logo but the collective experience you and your customers have. We help you as a marketing agency uncover insights, define your unique identity, build customer relationships, and create an end-to-end experience that branding builds brand loyalty and trust and enhances your brand's potential success.
We build brands as a marketing agency by partnering with full-service digital agencies that create user-friendly digital solutions, website design, UI design and web development to build digital strategies that drive measurable results and success for your company. Our broad portfolio of services also includes visual brand identity design, logo design, user experience design, website design, packaging design and more!
By combining brand strategy & marketing strategy, we collaborate with your communication agency to develop a coherent public relations framework to build long-lasting relationships with your target audience and workforce.
We have long-term experience and expertise working on brands within Hospitality, the Government of Dubai UAE, Real Estate, Engineering, Energy, Oil & Gas, Retail and Investment sectors from Start-ups to established businesses, holding companies and stock-listed conglobates in Saudi Arabia, united kingdom, united arab emirates and around the world. By working closely with your CEO, managing director, chief marketing officer, marketing team and people, we work together as your extended department to meet your business needs and define purpose.
Whether it's creating an entirely new look or rebranding your established business enterprise, Jpd build brands with impactful results. Let's talk and start your brand journey!

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What are the key elements to define a wellness brand?

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The Challenge

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The Results

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some of our work.

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Want to discuss a project with us? Let's talk.

What are the key elements to define a wellness brand?

Wellness Masters

Brand Strategy • Visual Identity • Digital Experience

Healthcare & Wellness

The Challenge

Our Solution

The Results

Jpd Brand Consultants

Take a look at some of our work.

Strategies to elevate a family-run start-up to a regional leader?

Retail

Brand Strategy • Visual Identity • Packaging Design

Changing perceptions of a brand?

Energy

Brand Strategy • Visual Identity

Want to discuss a project with us? Let's talk.

Take a look at
some of our work.