An award-winning brand consultant with nearly 30 years of strategic brand experience, James is a pragmatist, steered by ideologies but driven by creative solutions. An entrepreneur at heart, James founded Jpd in 2013 to become a strategic creative consultancy. Ever since then, his passion for brands continue to create award-winning work.
James’ foundation in brand comes from internationally-renowned agencies such as Landor and Fitch. Over the course of his career, James’ work stretches across multiple sectors such as hospitality, telecoms, public sector, infrastructure, energy, finance, retail and technology. James can also pull from a tapestry of international experience, as he has worked on brands across the globe, including in the UK, Europe, USA, Africa, India, Jordan, Oman, Saudi Arabia, Bahrain and the United Arab Emirates. Working with clients such as Telia Group in Europe and Eurasia to regionally based brands such as Masdar, Jumeirah Group, Rotana Hospitality and Al Nahdi Medical Company in Saudi Arabia.
As Creative Director at Jpd, James drives creative experiences, leading an energetic, dynamic team that is well versed in bringing ideas and strategic thinking to life. His passion for brands continues to create award-winning work.
James' vision, even today, is to consistently transform brand communication into a process that is both efficient and effective. His strategic work and thought leadership have been valued across key media titles and at mentorship outreach events.
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