Brand Strategy & Positioning

A brand strategy is as important as the identity design. A well-defined, targeted brand position strategy will help your company achieve long term success. It affects all aspects of a business and is a crucial step in the branding process.

At JPd we are experts at developing brand position strategies. We use a range of research tools and our wealth of experience to develop a strategy that is directly connected to your consumers’ needs and takes advantage of the unique opportunities in your competitive environment.

We will work with your key stakeholders to align the strategy internally and implement it externally. We’ll make sure your investment is a blueprint for you future success.

Our expertise includes the following key services:

  • Product & Service Naming
  • Brand Strategy
  • Brand Positioning
  • Corporate Brand and Product Architecture
  • Internal Visual Brand Audits
  • Competitive Visual Brand Audits
  • Stakeholder / Employee / Customer Interviews
  • Brand Tone of Voice and Messaging


Brand Strategy & Positioning

Branding Agency in Dubai | JPd

JPd is an award winning branding agency in Dubai specialising in Brand Strategy & Positioning, Brand Identity and Design Services for business owners and SME's in Dubai and around the World. The team at JPd has become the number one choice for Entrepreneurs needing to build a long lasting brand and achieve market success within the UAE and beyond

The Dubai Branding agency - JPd helps with rebranding established brands who look to create a new brand persona that connects their brand with the World.