JPd Scoops 5 Transform MENA Awards

With our first years submission, JPd scooped up 2 Golds, 1 Silver, 1 Bronze and a Highly Commended Award at the strategic branding and design awards at this year’s Transform Awards MENA.
Established in 2009 in Europe, the Transform Awards has evolved into a celebration of the indispensable talent that exists within the branding sphere. Covering Asia-Pacific, the Middle East, North America and Europe, the Transform brand itself is truly global, with no other outlet as committed to providing such comprehensive coverage of the brand environment.

JPd’s excellence in rebranding and brand development was recognised in a room brimming with industry specialists. This years awards celebrated entries from the UAE to Oman, to Lebanon, Nigeria, Qatar and beyond. Branding talent from charities, NGOs, corporate firms and agencies was all on display.

The work delivered by JPd, resulted in the team winning five awards in the following categories:


Gold Award – Best Visual Identity for Charity/NGO – Surge

Gold Award – Best localisation of an International brand – Attibassi Coffee

Silver Award – Best Visual Identity for Professional Services Sector – MHC

Bronze Award – Best use of Tone of Voice – Seven Seas Group

Highly Commended – Best use of Packaging design – Ajmal Perfumes 


“The Transform Awards acknowledge our success in creating immersive digital content that allows brands to share their story in a compelling and intelligent way. It captures everything we stand for – commitment, passion and performance,” added James Pass, Managing Director, JPd. “Smart and well-executive campaigns can really cut through the noise, and we are proud of our team’s effort and dedication in helping us achieve this.”


The implementation, positioning and creativity of the corporate brand is becoming an increasingly treasured business asset. The Transform Awards evaluate exemplary work in brand development, and acknowledge the growing significance of brand in strategic corporate communications – developing and sustaining a strong brand is imperative for success. Andrew Thomas, publishing editor, Transform magazine, says, “Each brand that has been involved in this year’s awards, global or local, has demonstrated outstanding creative ability and strategic thought while working closely and collaborating with their agencies.”


We would like to take the opportunity to say a BIG THANK YOU to all our partners, colleagues, families and clients who have supported JPd through the years.

About JPd

We are an award-winning global branding and design agency in Dubai, with offices in Abu Dhabi and London, specialising in strategic branding and visual identity solutions that are relative in today’s glocal and competitive marketplace.

Working with new and established brands in over 12 countries around the globe, Jpd are proud to have worked with over 200 clients in 15+ industries including recognised brands such as dusitD2 Hotels, Ultratravel Collection, Global Hotel Alliance, Nikki Beach Hotels & Resorts, Al Othaim Leisure Group, Attibassi Coffee, Dragon Oil, Emirates Gas, Vakkaru Maldives, plus many more.

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