Papers Our Blog

June 24, 2015

Top Branding Experts on Twitter

Whilst there are quite a few lists out there on the top branding experts to follow on Twitter, we wanted to curate a special list with focus only on quality branding and marketing experts making the cut.

May 30, 2015

Show Me The Money

One of our team members was invited to the exclusive Entrepreneur Middle East’s Achieving Women’s Forum which took place at the Ritz-Carlton in Dubai this past week.

May 25, 2015

Must Read Branding Books

We are a team of voracious readers here at JPd - our office book ‘library’ serves as an inspiration to both old and new team members. We try to read as often and as much as possible on the topics of brands, branding, and brand marketing.

April 12, 2015

Future of Branding

This is a special kind of blog post as we are featuring an interview with JPd's founder and Managing Director, James Pass.

April 06, 2015

Branding is NOT...

Rather, branding is strategic, human and emotive; where as marketing and graphic design communications are more tactical ways to communicate message.

September 11, 2014

JPd featured in Entrepreneur Magazine

After completing our comprehensive rebrand for Boguslavsky & Co, our work and collaberation with the team at B&Co is featured in Septembers issue of 'Entrepreneur Magazine'.

August 07, 2014

Birth of a New Brand

We are proud to announce the birth of a new brand – Boguslavsky & Co and complication of a branding process that was undertaken by JPd. Spearheaded by Marianna Boguslavsky the agency is based in Dubai and South Africa specializing in Digital and Content Strategy, Social Media and Email Marketing for SME’s and Start-ups.

June 28, 2014

Ramadan Kareem

Ramadan Kareem May this festival of lights fill your heart and soul with blessings of joy and prosperity. From everyone at JPd, wishing you and your family Ramadan Kareem Mubarak. Our Working Hours Please be informed that during the Holy Month of Ramadan, JPd will be operating from 09:00am to 16:00pm during the working week.

September 18, 2013

Staying ahead of the visual branding game with a limited budget

We are taught as children not to judge a book by its cover. However, that lesson doesn’t necessarily apply to business, and customers will often judge a company by how their brand looks. Therefore, it is crucial to create a visual identity for your brand that is appealing to customers and communicates the right messages.

September 01, 2013

Launching a new Investment Fund

JPd is proud to announce the completion of the ‘Tharwa Fund’. JPd was commissioned by Swicorp to design and develop the primary identity for their new fund that targets wealth Saudi local investors within the MENA region.

July 01, 2013

Owning your Colour

Even more important than a companies brand signature or logo the second most valuable asset a brand or company can own is its own distinctive colour. Brands today can be recognised instantly by audiences from colour rather than reading the name; brands such as Tiffany for example put more into the brand awareness of its cyan blue colour than the placement of its brand signature on packaging and advertising. The Uniqueness of the Tiffany colour is more powerful and recognisable than the typography used within the brand signature.

Brand Strategy & Design Agency | Dubai, Abu Dhabi, London

Jpd, a branding agency in Dubai, Abu Dhabi and London, that specialises in building brand legacy by employing proven methods in Branding, Brand Strategy & Positioning, Brand Identity Development, Rebranding, Packaging and Digital Design. Winning Awards for Branding, Brand Strategy and Identity Design to Brand Consulting and Packaging Design over the years.